Anthony,
You should list the numerous benefits of paying membership on an annual basis.
I am certainly glad I became a paying member this year.
My initial list would be..
a) The expertise and advice shared by the members.
b) Meet people with similar interests in specific fish species.
c) Good barter and selling among the members.
d) Discount in sponsor shops when membership card shown. (with all of the spend I have done recently the 10% discount has already saved me a lot and I have recouped my fee tenfold).
The above is no doubt a short list of the benefits being a paying member of LFKS..
Greg